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Style Series

We peek into the lives of three women – an image consultant, a wellness advocate and a commercial stylist – to discover how style shapes their self-expression. They define style in their own words and share their experiences that influence this expression to ultimately shape their style.

These women represent our ethos of Ageless, Seasonless and Timeless beautifully.

 We’re proud to have them #wearingwest14th

Image Consultant and Career Coach
Spa & Wellness Advocate
Commercial & Personal Stylist

Meet: Megan Love

We meet Megan Love nearly a year ago on zoom. Instantly we knew she was a #womenofwest14th as we discussed our lifestyles, professional ambition and our business journey.
 Megan is an Image Consultant and Career Coach and the founder of Style by Megan based in Melbourne, Victoria. In addition to helping her clients achieve their career goals she also guides her clients to find their personal style, in-and-out of the boardroom. 
Scroll to read her thoughts on defining style at 44 years old and don’t miss a read of Megan’s helpful article on how to style wardrobe staples here
What does style mean to you?
It’s about an attitude, how you share your personal story with the world – it’s your way of life and how you embrace everyday. 
Was there an experience in your life that helped shaped your personal style?
When I was young I was drawn to the pages of a fashion magazine, window shopping was a delight and I felt pure excitement creating new looks. Possibly much to the horror of my Mum who would receive my school photos each year and asked why I had decided to customise my look with a new accessory each time. 
How does your wardrobe reflect your style?
If I defined my style it would be classic with a sense of fun. It’s about quality statement pieces that can easily mix and match and work hard for me every day. I love to introduce a pop of colour through accessories and in the past few years sustainable fashion and caring for the environment became an important part of my decision making process on what I will buy and how can I recycle and reuse the clothing items that no longer tell my style story.
Advice on how to define your style?
Working within the personal styling space for a few years I think it is valuable to complete a style consultation with a stylist and by answering these questions you learn about what you – what you like, how it connects to your lifestyle, where to shop and identify what is your style and then dress in that way. It builds confidence and it can save time and money for someone who is looking to find themselves with professional advice. 
How do you express your style in the things you surround yourself with?
As I age I find my style choices are echoed in my home, interior styling is a new passion. That could be from creating a stylish and functional front entrance that welcomes people into my home or the artisan created platters I have found at country markets that bring an individual style, to the books about fashion and travel that connect with what brings me joy. A vase filled with flowers that bring nature inside and often that pop of colour that brightens my day. Building my own personal oasis and with us spending so much time at home now I have embraced that. 

“Think about those core wardrobe pieces you can proudly wear time and time again as they are classic and never date and even better are pure quality so they last.”

Meet: Kris Abbey

Preventive health, mental health and wellness have been top of mind as we continue to navigate stay a home orders and so it was perfectly timed when we met Kris Abbey.
Kris is the of founder of Spa & Wellness Magazine, wellness advocate and passionate educator with the desire to simplify health and wellness based in Freshwater, Sydney.
Scroll to read her thoughts on defining style at 51 years old and don’t miss our in dept interview with Kris here
What does style mean to you? 

Style is such a personal thing. Very individual. To me, style is more than how you look and what you wear. It is also how you treat people, the words you speak and the feeling you give to people in your presence. Some people can ooze style in jeans and a T-shirt, just by adding their unique simple touch (say, a statement ring) and a warm smile.

Was there an experience in your life that helped shaped your personal style?

I grew up on a farm and one of five kids. A lot of my clothes were either homemade or hand-me-downs. To breathe fresh life into old clothes I would swap out the buttons, or change the hemline, something simple, just to add my own style. It was only on special occasions that I was able to get a new outfit. And even on those occasions I preferred my mum to make me something. I liked having individual pieces and wearing something that was made with love and not pumped out by the thousands. The same is said for my fashion choices today.

How does your wardrobe reflect your style?

My daughter (who is in textiles) defines my wardrobe as either designer pieces (not Chanel designer, rather small-batch, local designer) or active-wear. I like to wear nice clothes, made well by great people. However, my health and fitness background means I’m equally happy in comfy sweats. I do love iconic Australian brands – I have been wearing RM Williams boots since I could walk and have several pairs. I also have a lot of exercise gear made from recycled fishing line or repurposed rubber. I definitely opt for clothes that have a story.

Advice on how to define your style?

I have a few motto’s I live by and these definitely define my style.

  • Less is more
  • Quality over quantity
  • Cheap is expensive

I might wear simple styles and colours, however I will add something unexpected.

How do you express your style in the things you surround yourself with?

I would say the same above rules (motto) apply. I detest clutter and piles and cheap ‘things’ that love dust. I’m all for very simple and natural, bought together with a piece with a story.

“Style is more than how you look and what you wear. It is also how you treat people, the words you speak and the feeling you give to people in your presence.”

Meet: Amelia Clements

We’ve been fans of Amelia’s instagram feed for a while so it was thrilling to see her feature us on this reel. Amelia is a Stylist and Marketing Coordinator based in Townsville, Queensland. She works with clients on wardrobe and shopping consultations and on commercial styling projects.
Scroll to read her thoughts on defining style at 36 years old and don’t miss her video review of our collection.
What does style mean to you?
It depends what mood I’m in. Sometimes my style is my armor, a mirror reflecting how I’m feeling or a creative concept I can’t get out of my head.
Was there an experience in your life that helped shaped your personal style?
Many. Sometimes it was a negative or positive reaction to what I was wearing but no one experience that I can remember. 
How does your wardrobe reflect your style?
My wardrobe is half plain neutrals in natural fibres and the other half is bright colours and crazy patterns.
Advice on how to define your style?
Create mood boards and pay attention to what you are consistently drawn to. 
How do you express your style in the things you surround yourself with?
I keep my home light and neutral with lots of texture and quirky details.

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